News published in the magazine EUROCARNE, No. 240. October 2015.

Boadas 1880, one of the oldest charcuterie companies in Spain, specialising in serrano ham, cured sausages and cold meats, presented the first traditional sausage in the meat market with a 60% reduction in saturated fat and 40% reduction in salt in the latest edition of ANUGA “Good for you”.

This innovation, which marks a before and after in the category, has been developed for 3 years by R&D&i Boadas 1880 within the framework of the European TeRiFiQ programme, focused on the investigation of improvements in nutritional profiles of food products.

This new product is a true revolution in the cured meats segment, as it combines two trending tendencies: health and pleasure.

In addition to its traditional aroma, texture and taste, typical of the artisanal chorizo, Boadas 1880 provides a significant and real decrease in fats and salt, and is presented in a convenient bi-pack format, which enables the consumer to appreciate the extraordinary quality of the product and consume only the portion they need and when they want.